Game Pass’s “only (outside) shot” for sustainability is to get GTA 6 or Call of Duty, says former Microsoft senior PR lead
In Hilderbrands view, Game Pass will likely never be sustainable or profitable. Poor Redfall had it even worse since it launched so rough, it never had a chance. Microsofts big bets for driving Game Pass subscriptions havent done well enough, he adds, namingStarfieldandRedfallas particular disappointments. Hilderbrands post has sprouted a thread of industry comms and producer-level people sharing their own thoughts. Hilderbrand thinks Call of Dutys future is assured, whatever the outcome....